Instıtute Of Graduate Educatıon
Internatıonal Trade And Logıstıcs Master's Program (Wıthout Thesıs)
Course Information
| STRATEGIC MANAGEMENT | |||||
|---|---|---|---|---|---|
| Code | Semester | Theoretical | Practice | National Credit | ECTS Credit |
| Hour / Week | |||||
| MBE582 | Spring | 3 | 0 | 3 | 6 |
| Prerequisites and co-requisites | None |
|---|---|
| Language of instruction | Turkish |
| Type | Elective |
| Level of Course | Master's |
| Lecturer | Prof.Dr. Haluk KORKMAZYÜREK |
| Mode of Delivery | Face to Face |
| Suggested Subject | None |
| Professional practise ( internship ) | None |
| Objectives of the Course | The main objective of this course is to provide the students with the general concepts and applications of strategic management and to enable the students to apply these concepts and tecniques in practice. |
| Contents of the Course | The course will basically cover the strategic planning processes and the development of strategies for business firms and organizations. The course also covers the case studies. |
Learning Outcomes of Course
| # | Learning Outcomes |
|---|---|
| 1 | Interpreting the developments in global and industrial environment |
| 2 | Designin the whole strategic planning process for a company |
| 3 | Conducting SWOT analysis |
| 4 | Writng independently an article on a strategic management topic |
| 5 | Conducting a research on a problem ina strategic planning process |
| 6 | Interpreting the strategic management literature |
| 7 | Contrıibuting to the discussions on strategic management |
| 8 | Wring a strategic plan of an organization |
Course Syllabus
| # | Subjects | Teaching Methods and Technics |
|---|---|---|
| 1 | Strategic management concepts and strategic planning process | Lecture, discussion, presentation |
| 2 | Strategic directing: Mission and vision | Lecture, discussion, presentation |
| 3 | External Environment Analysis | Lecture, discussion, presentation |
| 4 | Internal Environment (Organizational) Analysis | Lecture, discussion, presentation |
| 5 | SWOT Analysis | Lecture, discussion, presentation |
| 6 | Basic strategies: Growth and exit strategies | Lecture, discussion, presentation |
| 7 | Corporate Level Strategies | Lecture, discussion, presentation |
| 8 | Mid-term Exam | |
| 9 | Business Level Strategies (continue) | Lecture, discussion, presentation |
| 10 | Functional Level Strategies | Lecture, discussion, presentation |
| 11 | Mergers, Acquisitions, Strategic Partnership and Joint Ventures | Lecture, discussion, presentation |
| 12 | Strategy Implementation: Knowledge systems, Decision making, Organizational culture | Lecture, discussion, presentation |
| 13 | Strategic Assessment and Control | Lecture, discussion, presentation |
| 14 | Strategic Leadership | Lecture, discussion, presentation |
| 15 | Strategic Leadership | Lecture, discussion, presentation |
| 16 | Final Exam |
Course Syllabus
| # | Material / Resources | Information About Resources | Reference / Recommended Resources |
|---|---|---|---|
| 1 | Hayri ÜLGEN ve S.Kadri MİRZE (2010), İşletmelerde Stratejik Yönetim, İstanbul:Literatür Yayınevi. | ||
| 2 | Erol EREN (2002), Stratejik Yönetim ve İşletme Politikası, İstanbul:Beta Yayınevi | ||
| 3 | Gary Hamel (1998), Strateji Bir Devrimdir (İstanbul Konferansının Konuşma Notları), İstanbul: Capital, Yönetim Dizisi No:2, | ||
| 4 | Büyüme Stratejileri (1999), Harvard Business Review (Çev.Levent CİNEMRE), Türkiye Metal Sanayicileri Sendikası MESS Yayın No:305, İstanbul: BZD Yayıncılık. | ||
| 5 | Joseph V.QUIGLEY, Vizyon: Oluşturulması, Geliştirilmesi ve Korunması, (Çev. Berat ÇELİK), İstanbul: Epsilon Yayıncılık, Yöneticinin Kitaplığı No:4. |
Method of Assessment
| # | Weight | Work Type | Work Title |
|---|---|---|---|
| 1 | 25% | Mid-Term Exam | Mid-Term Exam |
| 2 | 50% | Final Exam | Final Exam |
| 3 | 15% | Term Paper | Term Paper |
| 4 | 10% | Seminar | Seminar |
Relationship between Learning Outcomes of Course and Program Outcomes
| # | Learning Outcomes | Program Outcomes | Method of Assessment |
|---|---|---|---|
| 1 | Interpreting the developments in global and industrial environment | 1͵7 | 1͵2͵3͵4 |
| 2 | Designin the whole strategic planning process for a company | 3 | 1͵2͵3͵4 |
| 3 | Conducting SWOT analysis | 3͵4 | 1͵2͵3͵4 |
| 4 | Writng independently an article on a strategic management topic | 1͵3͵4͵5 | 1͵2͵3͵4 |
| 5 | Conducting a research on a problem ina strategic planning process | 6͵7͵8 | 1͵2͵3͵4 |
| 6 | Interpreting the strategic management literature | 1͵2͵8 | 1͵2͵3͵4 |
| 7 | Contrıibuting to the discussions on strategic management | 1͵2͵7͵8 | 1͵2͵3͵4 |
| 8 | Wring a strategic plan of an organization | 3͵5 | 1͵2͵3͵4 |
Work Load Details
| # | Type of Work | Quantity | Time (Hour) | Work Load |
|---|---|---|---|---|
| 1 | Course Duration | 14 | 3 | 42 |
| 2 | Course Duration Except Class (Preliminary Study, Enhancement) | 14 | 6 | 84 |
| 3 | Presentation and Seminar Preparation | 1 | 8 | 8 |
| 4 | Web Research, Library and Archival Work | 0 | 0 | 0 |
| 5 | Document/Information Listing | 0 | 0 | 0 |
| 6 | Workshop | 0 | 0 | 0 |
| 7 | Preparation for Midterm Exam | 0 | 0 | 0 |
| 8 | Midterm Exam | 1 | 2 | 2 |
| 9 | Quiz | 0 | 0 | 0 |
| 10 | Homework | 0 | 0 | 0 |
| 11 | Midterm Project | 0 | 0 | 0 |
| 12 | Midterm Exercise | 0 | 0 | 0 |
| 13 | Final Project | 1 | 10 | 10 |
| 14 | Final Exercise | 0 | 0 | 0 |
| 15 | Preparation for Final Exam | 1 | 1 | 1 |
| 16 | Final Exam | 1 | 3 | 3 |
| 150 | ||||